Nowoczesny rynek pracy – poznaj najważniejsze trendy

Nowoczesny rynek pracy – poznaj najważniejsze trendy

Nowoczesny rynek pracy – poznaj najważniejsze trendy

Według raportu World Economic Forum, „formułowanie skutecznych strategii przekwalifikowania i podnoszenia umiejętności na następne pięć lat będzie niezbędne do maksymalizacji wydajności biznesowej. […]. Liczba miejsc pracy wymagających kreatywności, innowacji oraz empatii wzrośnie, podobnie jak zapotrzebowanie na umiejętność myślenia analitycznego”. Co więcej, „60% pracowników będzie wymagało szkolenia przed 2027 rokiem”.

To zjawisko jest zarówno szansą, jak i zagrożeniem dla firm – w zależności od tego, jak szybko uda im się zamknąć tzw. „skill gap” oraz zarządzić obecnymi i nowymi pracownikami pod kątem tzw. „upskilling” czy „reskilling” albo samej rekrutacji. To jest także szansa, jak i zagrożenie dla przedstawicieli departamentów HR, rekruterów oraz doradców kariery działających na rynku; by uplasować się w czołówce ekspertów, wymagana jest wiedza m.in. o typologii pracowników pod kątem zaangażowania i rozwoju kompetencji, by w jak najbardziej efektywny sposób zaprojektować nowe ścieżki kariery i dopasować odpowiednio profile.

Na to nakłada się ogromny wpływ technologii, który w drastyczny sposób zmienił zachowanie poszczególnych graczy na rynku pracy, z czego wynikają różne trendy – o nich więcej za chwilę.

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Career Advisory postgraduate studies – after the eleventh weekend

Career Advisory postgraduate studies – after the eleventh meeting

Career Advisory postgraduate studies – after the eleventh meeting

ATS, smartphonization, chatbots, employer branding, upskilling – these are just a few of the emerging trends that may be an opportunity, but also a threat to HR departments, recruiters or Career Consultants operating on the market. They must stay up-to-date to manage challenges properly. The topic of the last weekend of the postgraduate studies was “Trends on the job market and taking care of your own development.”

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Career Advisory postgraduate studies – after the tenth weekend

Career Advisory postgraduate studies – after the tenth weekend

Career Advisory postgraduate studies – after the tenth weekend

Whether you are aware of it or not, you have your own personal brand. What shows up on Google when you search for your full name? The question is: will you get a second chance for a first impression? Additionally, ask yourself: do you want your online reputation to live its own life? Or maybe it’s worth controlling the narrative? With the social media spread and the development of technology, it is essential to adopt a personal branding strategy, as personal branding has never been so important. But how do you build it consciously? This question was answered by Anna Zadrożna during 10th weekend of the Career Advisory Postgraduate Studies. Another issue that we focused on during the weekend was outplacement, discussed by Justyna Przybysz.

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Career Advisory postgraduate studies – after the ninth weekend

Career Advisory postgraduate studies – after the ninth weekend

Career Advisory postgraduate studies – after the ninth weekend

“Please tell us something about yourself”, “What is your biggest failure? What did you learn from it?”, “What is your greatest success?”, “How do you handle a stressful situation?”, “Why should we hire you?”. These are standard recruitment questions that can be difficult to answer.
Additionally, nowadays, most of the interviews take place online and besides preparing the content, candidates have to prepare the visual part as well – i.e. they need to have a stable Internet connection, good lighting, quiet space, etc. Up to 90% of candidates do not prepare beforehand – they just go with the flow. They don’t read about the company or industry, nor even the content of the job ad they applied to; they don’t know who the person they are meeting is.
During the 9th weekend of our postgraduate studies, Career Advisory, we discussed preparing the client for various types of job interviews.

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Career Advisory postgraduate studies – after the eighth weekend

Career Advisory postgraduate studies – after the eighth weekend

Career Advisory postgraduate studies – after the eighth weekend

“I’ve contacted 40 companies directly: 5 replied, and I spoke with 2 on the phone and on Skype. After 7 days, I sent a follow-up to those who had not responded. After another 3 days, I sent them invites on LinkedIn. Additionally, I contacted one alternative decision maker. The result: silence”. Career Consultants are often approached by frustrated candidates who are unaware of what they are doing wrong and why their search is unsuccessful. On top of that, candidates find their years of experience and age to be the reasons for their failures. The key to success lies in the strategy and the active use of modern job search channels: networking, contacting headhunters, and direct application. And that was the topic of the eighth weekend.

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Job Hunting Report 2022

Job Hunting Report 2022

Job Hunting Report 2022

We expected 2022 to be a better year than the previous ones, but on February 24 we had to curb our expectations. What followed was a difficult year for Ukrainian professionals, and us trying to support them as much as we could. Apart from that, it was also another year of training future Career Advisors, assisting G/E/MBA graduates, and delivering major consulting projects.

Since 2012, we have been continuously collecting data on the job market with the aim of supporting experienced candidates – we are the only player in Europe that does that. Our comprehensive analyses make us well-equipped to work with professionals and guide them through the job market. This has proved more than crucial in the tumultuous year that was 2022.

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HR trends and their threats: smartphonization, LinkedIn, ESG

Currently, nearly half of the candidates are “mobile candidates”. Therefore, companies that do not want to miss out on them, must adapt accordingly.

According to the Global Monster Report published in 2022 and data provided by cvviz.com and kinsta.com:

  • 45% of active candidates have applied to a job on their mobile devices.
  • 55% of people aged 35 to 44 have used mobile devices to apply for jobs.
  • 87% of recruiters regularly use LinkedIn.
  • Employees sourced through the site are 40% less likely to leave the company within the first 6 months.
  • 122 million people received an interview through LinkedIn with 35.5 million having been hired by a person they connected with on the site.

If you want to know more about the threats related to this trend, check out our slides:

Are you wondering how to implement these solutions in your company? Get in touch via email: Zadrozna.Anna@CareerAngels.eu and book a free consultation!

PS. Make sure you haven’t missed our posts about the other trends that are part of the employee life cycle called “Attracting Candidates“: employer branding and chatbots.

Career Advisory postgraduate studies – after the seventh weekend

Career Advisory postgraduate studies – after the seventh weekend

Career Advisory postgraduate studies – after the seventh weekend

Automated recruitment processes, bots, ATS, algorithms… candidates on the rapidly-changing job market face them on a daily basis. This is also the reality of professional Career Consultants who have to be familiar with digital trends and tools to be able to advise, as well as guide their clients to achieve their professional goals. The seventh weekend of the Career Advisory postgraduate studies focused on two topics: “How to prepare an effective CV for ATS” and “Online presence”.

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HR trends and their threats: Employer Branding

According to research, Employer Branding is one of the top priorities for many companies.

A report published by HRM Institute back in 2020 showed that:

  • Employer branding is one of the most important priorities for 30% of companies.
  • 52% of companies say that EB is important, but not a priority.
  • +10% more companies have implemented employer branding strategy.
  • 47% of companies have smaller budget for it, 5% of companies have no budget for it at all.
  • In times of CV-19, more companies decided to focus on internal employer branding and communication instead of external activities.

If you want to learn about other threats related to this trend, look through the slides below:

HR trends and their threats: Employer Branding from Career Angels

Are you wondering how to implement these solutions in your company? Get in touch via email: Zadrozna.Anna@CareerAngels.eu and book a free consultation!