LinkedIn User Personas – which one are you or your employees?

How do you or your team members behave on LinkedIn? Do you know what influence your activity has on other users and/or your professional goal?

Inspired by Jean-Luc Scherer, we have selected 11 types of LinkedIn user personas and added our own comments.

Knowledge miner: “…uses LinkedIn to learn, to share knowledge, to influence. Posts frequently and is highly engaged commenting other people’s content.”

Our comment: try LinkedIn Learning for interesting courses and videos. Some background info: it’s a website offering video courses taught by industry experts in software, creative and business skills. It’s a subsidiary of LinkedIn which was originally founded in 1995 by Lynda Weinman as Lynda.com before being acquired by LinkedIn in 2015. And then Microsoft acquired LinkedIn in December 2016.

Facebook immigrant: “…posts content that is visual. Uses little text and is very excited about the video feature.”

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P like Personal Branding

At Career Angels we keep writing about how important it is to keep up with the VUCA market. It concerns us, consultants, but also you, experienced managers and executives who are (more or less) active on the job market. The Career ABC is a way to stay atop of what we know about the current job market. It includes updated definitions, myth busters, KPIs.

The remaining letters of the Career ABC series:

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O like Online Presence

At Career Angels we keep writing about how important it is to keep up with the VUCA market. It concerns us, consultants, but also you, experienced managers and executives who are (more or less) active on the job market. The Career ABC is a way to stay atop of what we know about the current job market. It includes updated definitions, myth busters, KPIs.

The remaining letters of the Career ABC series:

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