Career Advisory postgraduate studies – after the eleventh meeting

Career Advisory postgraduate studies – after the eleventh meeting

Career Advisory postgraduate studies – after the eleventh meeting

ATS, smartphonization, chatbots, employer branding, upskilling – these are just a few of the trends emerging on the market that may be an opportunity, but also a threat to HR departments, recruiters or Career Consultants. They must stay up-to-date to manage challenges properly. The topic of the last weekend of the postgraduate studies was “Trends on the job market and managing your own development”.

Managing the client relationship

The first day of the eleventh weekend was led by Sandra Bichl who focused on building services inside and outside the organization.

Services within the organization or B2B have been divided into areas such as:
– Career paths
– Internal and external recruitment
– Organizational culture
– Other coaching-related services
– Employer branding
– Building self-awareness among employees and team awareness among managers

During the lecture, the students developed a catalog of services that every career consultant could offer on the B2C market. Then, these services were further categorized by career consultants’ preferences in terms of Career Motives. Everyone had a chance to consider how the service fits their own “natural predispositions” and career preferences.

In the next part of the meeting, Sandra analyzed the services offered by Career Angels on the B2C market, and she raised issues such as:

  • source of (potential) customers
  • segmentation
  • range of services
  • tips, risks and interesting facts for each of the presented services:
    • Documents: CV / CV ATS / Business Cases
    • Texts: cover mails, translations
    • LinkedIn, incl. optimization for the algorithm
    • Channel: networking
    • Channel: companies
    • Channel: PE / VC
    • Channel: headhunters
    • Channel: job ads
    • Preparation for job interviews
    • Additional support / non-standard services or services that are provided rarely

Managing your own development as a Career Consultant

The second day of the eleventh weekend was conducted by Anna Zadrożna. Anna reviewed the competencies of a career consultant and discussed in detail the areas that a Career Consultant should constantly develop:

1) Knowledge and tools in the field of Career Advisory
(Career Concepts and Career Motives, a catalog of questions, a set of exercises)

2) Coaching competencies
(active listening, asking open questions)

3) Expert knowledge from the selected field
(industry, function, geography, demographic segment, etc.)

4) Ability to build and maintain relationships
(especially with people different from us / follow-up!)

5) Good knowledge of IT tools
(text editor, GIMP /, Google Drive, Skype / Zoom, etc.)

6) Knowledge of customer positioning tools
(LinkedIn, Google, Xing, Twitter, etc.)

7) Being detail-oriented
(materials have to pass a “quality check” / strict assessment)

Job market trends and Career Advisory

In the next part of the day, Anna presented the trends on the job market along an employee’s life cycle in the light of Career Advisory. She listed the following ones, taking into account their opportunities and threats – on the market, for organization, and Career Consultants:

  • Employer Branding
  • Chatbots
  • Smartphonization
  • LinkedIn
  • ATS

In addition, she also discussed difficulties of selling services in Poland and possible solutions; how confidence affects the price list, and the difference between women and men in terms of confidence, and its consequences.

Reflections after the eleventh weekend

“During this meeting, I had the opportunity to critically look at the place where I work and discover what could be improved.”

“This meeting was an interesting summary of certain topics, but it also contained new elements, such as the career map, a lot of statistical data, as well as information on risks.”

“It was an intense meeting. I feel like I’ve learnt the real meaning of the work of a Career Consultant. This is a big challenge for me, especially since I don’t work in HR.”

“I must say that this class has forewarned me about the challenges and importance of the role of a Career Consultant.”

“I finish today’s class with a neat summary of the material and a greater understanding of the decision matrix matching.”

“I was very interested in the topic of building career paths – reskilling, upskilling, laying out my own path.”

“I had the opportunity to learn about a new tool during this meeting – CultureAmp.”

PS. Read more about the weekends:
– the first
– the second
– the third
– the fourth
– the fifth
– the sixth
– the seventh
– the eighth
– the ninth
– the tenth

Are you interested in this field and don’t want to wait for the next edition? Follow information about our courses – including in-house – on this page: certified-konsultantem-kariery/